TAKING A CLOSER LOOK AT RUM - A perspective on the current concerns, challenges, potential, and enjoyment of Rum
Growing up throughout the Caribbean, David Cid bombarded his family with questions about sugarcane and a small rum distillery in proximity to his home. From there, it was a natural step to pursue studies in science and business at the InterAmerican University in Puerto Rico.
Now, David is focused on translating the science, art, and complex history of rum into educational sessions for consumers, journalists, and bartenders that range from rum tastings to in-depth discussions on the production of rum.
He also puts his skills to use by training in the sensory analysis of rum, and serving as a point of reference for media. He has been featured on Univision, Fusion TV, CNN Radio, amongst other media outlets. He has consulted on the development and launch of various rums including the Single Cane Estate Collection and the Facundo Rum Collection.